Discover the Top 10 Secrets to Maximising Social Media Marketing for Business

We know many business owners are in overwhelm mode when it comes to social media right now, all furiously trying to keep up with never ending changes, system updates, apps, tools, releases and spending excessive amounts of time on social networks, without necessarily enjoying the rewards for their efforts.

Others are not even on Social Media networks at all – and if you’re not – you should be. No, as business owners, you HAVE to be (it’s no longer an option if you want to be competitive in the marketplace).

I’m hearing more and more that you’re just plain stressed by social media!

But Where Do I Start?

As a Business Owner, Entrepreneur, Sales Professional or Marketer -  you see the power of Social Media Marketing to grow your business.
You know you should be doing something to embrace Social Media as part of your overall marketing strategy – BUT are you totally confused about WHERE TO START and HOW?

Are you concerned that if you “Do” Social Media Marketing the wrong way – it could actually do more harm than good for your business?

What if you could be shown EXACTLY how to, not only get started with social media marketing, but how to maximise social media to grow your business the RIGHT way.

All without a huge investment of time or money?  Then this is for you……

SocialMediaShortcut Team presents – “Secret Social Media Business”

“Secret Social Media Business” seminars are being held throughout July:

12-July-2011 – Secret Social Media Business Seminar – Sunshine Coast – Morning Session
12-July-2011 – Secret Social Media Business Seminar – Sunshine Coast – Evening Session
15-July-2011 – Secret Social Media Business Seminar – Brisbane
22-July-2011 – Secret Social Media Business – Sydney

Top 10 Secrets to using Social Media Marketing for Business  

VIP Admission – $77.00 (incl GST)
Admission for 1 pax with Front Row seating & Secret Social Media Business Cheat Sheet to take home.

Regular Admission – $47.00 (incl GST)
Admission for 1 pax with general seating only.

Learn the Secrets to using Social Media Marketing to grow your Business without it taking over your life:

• Overview of Social Media Marketing and how it can benefit your business
• Secret to marketing your business in Social Media the RIGHT way
• The top 4 social media networks for business and the Secret to finding which ones are best suited to your business and why
• Secrets to understanding the language of Facebook, Twitter, LinkedIn and YouTube – what does it all mean and what are the biggest mistakes to avoid?
• Secret to positioning your business in Social Media professionally and customing your social media sites to incorporate your branding
• Secret to promoting your business using Social Media – including the rules/regulations of each site (get this wrong and your social media accounts could be shut down!)
  
• Secrets on what to post about (and importantly what not to post about) for maximum interaction/results
  
• Secret timing stats on when and how often to post for maximum engagement and secrets sites to find content quickly and easily
  
• Secret to online reputation management, customer engagement and handling feedback (good and bad)
• Your Next Steps (you’re on Social Media – now what?)
• Top Secret to getting all this achieved in the minimum amount of time!

Training by Zoe deLuca - for those of you that don’t know me….

Introducing Your Social Media Mentor – Zoe deLuca

Zoe is a Social Media Marketing Specialist, Speaker, Trainer, Manager and Internet Entrepreneur, operating multiple businesses from her laptop while travelling the World.

With a Twitter following in excess of 50,000, over 60,000 views of her training videos on YouTube plus thousands of friends on Facebook & Linkedin, it’s no wonder she was recently selected to attend the “10for10″ internet marketing training intensive in
New York.

Zoe and her partner Mark, are based on the Sunshine Coast and operate a full service Social Media Marketing Consultancy with clients around the Globe. Zoe is the Social Media Specialist at “The Creative Collective”.  Zoe draws on her experience over the last 3 years of using Social Media Marketing to grow her own businesses and is perfectly positioned as a business owner that has figured out how to maximise Social Media for Business results.

During the “Secret Social Media Business” presentation, Zoe will explain all the ins and outs of the top social media networks, how to manage your social media marketing quickly and easily and, most importantly, how to get the maximum results for your business. Exposing the top 10 Secrets to Social Media Success to get you started in Social Media Marketing – the RIGHT WAY.

“Secret Social Media Business” seminars are being held throughout July:

12-July-2011 – Secret Social Media Business Seminar – Sunshine Coast
15-July-2011 – Secret Social Media Business Seminar – Brisbane
22-July-2011 – Secret Social Media Business – Sydney

Only a few weeks to go for the first of the events, so book now to secure your place!

Stop wasting time messing around on Social Media and discover “Secret Social Media Business” – you and your business deserve this!

See you soon…….

PS Hit the ‘Like’ button or ‘Tweet’ button (If you don’t know what that means you will be the end of the training)  – after all it feels good to share

First of all “Happy New Year” to all of our wonderful clients, business partners, colleagues and readers.

Mark and I are looking forward to 2011 with a great deal of excitement – both for what we are planning in our own business and lives, and for how we can help you to grow your own businesses this year.

As many of you know, last year brought us new opportunities mixed with our fair share of challenges. While these, unfortunately, did impact on our projects with some of you, we have also learnt a huge amount from these as well.

When we sat down on New Year’s Eve to review 2010 and set our plans and goals for 2011, we realised that it has in fact been the things that didn’t go to plan that have resulted in the most positive changes. My Grandfather used to say that “Everything happens for a reason and whatever is, is best!”. I often repeat this mantra to our children but it was in the last few months that it has really rung true for us.

Let me explain what I mean and why this is important for you….

The last 12 months has seen massive growth in our business with new products, partnerships and clients. While this has been exciting and invigorating it also brought with it a new level of workload.

Sometimes as a business owner you get so focussed on building your business that you lose sight of your original goals with that business.

From the very start of our first home based business in 2003, our intention (and plan) has always been to build a business that allows us both financial and time freedom. In particular having both the time and money to chose where we worked and when, to travel extensively while running our business from our laptops, and to have the flexibility to spend time with our children (all 5 of them) and their extended families when we wanted to and, importantly, when they needed us the most.

In 2010, family, health and travel all collided with our business workload and commitments. As our business grew we were faced with the challenge of managing this growth while still delivering high customer satisfaction and quality service. The ability to successfully ‘scale up’ is a challenge for all growing businesses but particularly so when it’s only you, or the two of you (in our case) that are the business. When ill health or a family tragedy hit (or both as happened to us), then the juggling game can get over whelming. I wrote another blog post of our particular circumstances late last year and why it’s so important to plan for such occurrences here.

But, as Grandad said “Whatever is to be will be and whatever is, is best”, and we realised that we had two choices when the challenges struck – get over it or get out. Failure is not in our vocabulary and our business is too valuable to us –so we needed to get up and get over it.

Yes we did need to go into crisis management for a time. We did need to explain to our customers that our personal situation may impact their projects and, most importantly, we did need to learn some lessons and re-structure our business to prevent this type of impact in the future.

Out of the challenges we have a new business structure and a new excitement in our business that had disappeared some-what in the craziness of growth last year. This is where it gets exciting for all of you.

First and foremost, to the business owners amongst you, we hope you will learn from our experience and benefit from instigating some of the changes we are making into your own business model. Zoe will be posting more about the tools and systems we are using over the next few months with videos to help you use this technology.

Secondly, we have redesigned our business to allow for rapid growth this year while actually delivering more to our clients. We have already partnered with other companies to provide services and hired 3 new staff for our Social Media Services and Management Team. We are already implementing new technology to streamline our business processes to cut down on delivery times while maintaining our high levels of service but, most importantly, freeing Mark and I up to learn more, implement more and share more.

This will mean that I can focus on Seminars, speaking and training (where my true passion lies), and Mark can focus on packaging our products, quality control and project management – while we both have time to develop new skills.

Social Media Marketing is evolving and, by it’s very nature, requires us to be continually learning and adapting. We intend growing our team of specialised social media assistants throughout the year and training them in all that we learn.

Zoe will no longer be personally managing social media accounts for any clients (beyond the contracts we already have). All work will be under our watchful eyes, but we have discovered we can very effectively train staff to perform these tasks as well as Zoe can. In fact the new team members out type both of us so they are faster at this job and are able to deliver more tasks in the same amount of time. Truly a win-win situation for us and all of our clients.

We will be introducing you to your individual Social Media Assistant when you sign (or re-sign) with our Management services. For those of you that are still considering getting help with your Social Media Marketing, you can see the full range of services we now have available on our www.SocialMediaShortCut.com website.

On that note, we have exciting developments in the re-launch of the SocialMediaShortCut course as a live and recorded event, we will be travelling extensively to deliver Social Media and Internet Marketing trainings and Zoe is finalising arrangements for a 7 seminar series with two of Australia’s top Female Social Media Specialists! (Note from Zoe – Sooooo Awesome! Details to come very soon.)

So to all of you planning your next 12 months – remember to reflect on what was great about last year along with the things you would chose to do differently and do just that!

Make 2011 YOUR YEAR!

And if all this Goal Setting and New Year’s Resolutions talk is getting too much, take some time out and enjoy this song by @RhettandLink :

We’d love to hear your goals and dreams for this year along with the lessons you learnt from 2010 by either leaving a comment here or over on our Facebook Page:
http://www.Facebook.com/MarkandZoe and make sure to like the page if you haven’t already and share with your friends – thanks

Have an Awesome Year!

I spend a lot of time on Social Media Marketing ( I love it) but you do have to balance the time you spend on Social Media with the business outcome you receive for your efforts.

By integrating my Social Media Networks and Bookmarking sites I can distribute a single piece of content across multiple sites with the ‘push of a button’.

Watch the video to see step by step what tools I use and how to set this up to get maximum exposure for your information across social media sites with the minimum time investment ….

Love to hear your feedback and results. Leave your comments here, stop by our Facebook page at:
www.Facebook.com/MarkandZoe or connect via Twitter www.Twitter.com/zdeluca

As always, if you found this video helpful, share far and wide with your networks/friends – simply hit the “Like” “Retweet” or “share” buttons.

After all it feels good to share

I am currently running training webinars along with Tanya Outridge, from SalesPipelinePros, teaching “Social Media Marketing for Network Marketers” to CarbonCopyPro members in this part of the World (well primarily from Australia, New Zealand and Europe).

Last night we covered “Twitter Domination – How to get the maximum results for your business by marketing professionally on Twitter”.

The webinar was recorded but it turned into a very (very) long call.  So I decided to break the training down into smaller, more manageable pieces and re-record it all this week.

I will continue to add videos to this post as I complete these over the coming few days.  My advice is to start at video number 1 and progress through the series to get the maximum results for your network marketing business from Twitter, in the minimum amount of time.

Enjoy and I look forward to you letting me know your results via Twitter – you’ll find me @zdeluca

Let’s Get Started …….

Social Media Marketing for Network Marketers
“Twitter Domination”

Video 1 “How to Maximise Twitter to Grow Your Network Marketing Business”

Video 2 “How to Design & Set Up a Powerful Twitter Profile”

Video 3(PtA) “Establishing Your Follower Base on Twitter”

Video 3(ptB) “How to Set Up a Follower Schedule on Twitter”

Video 4 “Delivering Quality Content and Tweets – What To Tweet About”

Video 5 “Twitter Management Using Hootsuite”

Video 6 “How to Automate & Integrate Your Twitter Activities with Ping.fm Hootsuite & SocialOomph”

The doors to the SocialMediaShortCut are closing at 6:00pm Tuesday EST USA/8:00am Wednesday EST Australia.

If you are a business owner ready to learn how to get results for your business with Social Media Marketing, then you need to act quickly.

The SocialMediaShortCut Gold members are already in their back office learning how to cut through the maze of social media marketing and this is your last chance to join them.

http://www.SocialMediaShortCut.com

All of the details are on the website but membership will be closing in 24 hours.
Secure your Gold Membership now and you will be able to immediately access your first training Module.

I will then be locking down the website before our first live call.

Numbers are strictly limited and I do not plan to offer the course ever again. This is a unique opportunity to finally get Social Media Marketing working for your business – without it taking over your life!

http://www.SocialMediaShortCut.com

Once I close the site – you will also lose access to the free social media marketing trainings I shared over the last three weeks. If you go to this site – RIGHT NOW – you may still be able to get on the VIP list to receive the free videos:

http://socialmediashortcut.com/social-media-marketing-for-your-business/

On that page you can also view the Introductory call for our members where I outlined the contents of the SocialMediaShortCut course and explained how to leverage Social Media Marketing to get maximum results for your business in the minimum amount of time.

Enjoy (but be quick)……

http://socialmediashortcut.com/social-media-marketing-for-your-business/

If you are ready to join us in the SocialMediaShortCut training race straight to the registration page:
http://www.SocialMediaShortCut.com and sign up before it’s gone forever!

‘See’ you on the course.

I conducted a special webinar today on Social Media Marketing.

This was the Introductory call for our SocialMediaShortCut course but in the webinar I also explained how to leverage Social Media Marketing to get maximum results for your business in the minimum amount of time.

Enoy……

For more details on my SocialMediaShortCut course head on over to http://www.SocialMediaShortCut.com

SocialMediaShortCut Course is Now Live!

Full details on exclusive training with me to grow your Business with Social Media Marketing at www.SocialMediaShortCut.com

So you’ve heard all the buzz about Social Media Marketing – sites like Twitter, YouTube and Facebook and their potential to grow your business.

But are you completely overwhelmed with the amount of information and training being thrown at you?

In my upcoming SocialMediaShortCut course I’m going to show you exactly what you need to know to get Social Media Marketing working for you and your business without it taking over your life!

Watch the video above where I explain what the SocialMediaShortCut is all about and why I have decided (finally) to launch a group coaching course.

For free Social Media Marketing training and full details on the SocialMediaShortCut course, sign up for the SMSC VIP List below.